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China's burger boom draws in brands from coffee to hotpot to challenge McDonald's, KFC
China's burger market, previous a niche segment dominated by Western fast food giants like McDonald's and KFC, is drawing in everyone from global restaurant chains to hotpot operators and coffee brands. Customers leave a McDonald's fastfood restaurant in Beijing, China, July 27, 2013 Burgers are having a moment in China, with budget-conscious diners and smaller households turning the humble sandwich into one of the country's hottest fast-food battlegrounds. Yum China's Pizza
Aug 263 min read
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